Business/Book/Newsletter Name

We all know the old adage: "Do not judge a book by its cover." But, can this concept be applied to the business world, i.e. "do not judge a business by its name"? No. Your potential clients will judge you based on your name. Why? Human nature. It is the first piece of information they learn about you. They will make assumptions, and possibly even decisions, based on that first impression.

So, how to choose an appropriate, attention-getting name for your business? The process is often quite complex. We conduct interviews with the business principle(s) to understand their goals and personalities. We research the target market, zero-ing in on their expectations and perceptions. We research the competition, the industry and trademark issues. Then we present you with up to 5 different concepts for a name. If needed, we will brainstorm with the client, listen to their feedback and modify the choices, finally narrowing it down to the "lucky winner."

This process may take one week or up to a month depending on the many variables.


Business/Advertising Slogan

This process is virtually identical to that of the business name. Research, interviews, brainstorming, etc. We'll do it right.


Logo and Graphic Design

Image is everything. Your logo is the image you present to the world in every communication you make. Potential clients will most likely see your logo before they read about your company or communicate with you. Therefore, it must communicate a message immediately. What's your message? We'll listen to you, then create an interpretation through graphic design. We don't just design a logo or graphic and send it to you. We guarantee you will be satisfied or we will continue to work on it until you are.

We will create your logo for print and/or web, and will offer different versions of it for various applications. In addition, we offer graphics to complement the theme of your logo.

Marketing Materials

Brochures come in all shapes, sizes and colors. We'll consult with you to determine which style will serve your company most effectively. From full color 8.5 x 11 corporate brochures to black and white tri-folds, we can accomodate any need and any budget.

Also:
Fliers
Business cards
Sales Slicks
Postcards
Letterhead

See our samples and get a quote.